KEYWORDキーワード検索

FILTER絞り込み検索

Designer Okuyama of BATONER explains / Signature Series

Designer Okuyama of BATONER explains / Signature Series

2023.10.23 / OTHERS

Before starting the brand, Okayama Meriyasu had already gained the affection of customers with this textured product, which they excel at. So, combining this expertise with a model that eliminates all the disadvantages of wool was the beginning of our journey.



SIGNATURE CREW NECK / BLACK



Many people tend to dislike wool because they associate it with itchiness, and I wanted to overturn that image, which was the motivation behind creating this product.

The disadvantages of wool include its tendency to pill and wear out quickly. As a knitwear maker, I wanted to overcome all these weaknesses and create a product that seamlessly integrates into everyone's daily life, serving as the foundation of the brand. This was the initial concept behind the Solid Wool Signature model.



SIGNATURE CREW NECK / GRAY



Regarding the design, it is meant to be timeless, and it features a distinctive knitting technique. While there is a simple design aspect, it also considers the human body's thickness, resulting in a pattern that follows the body's lines. Therefore, when you wear it, it fits nicely against the body, which is a characteristic of this Signature model.



SIGNATURE CREW NECK / TURQUOISE





View BATONER(MEN) products here
Back to List